We are proud to bring you a brand that celebrates the timeless beauty of tradition while embracing the innovation of modern design. Our mission is to empower women through elegance, creativity, and sustainability, one abaya at a time.
Founded in 2023 by AlDana AlTawar and Fatma AlYafei, Eleganza is a Qatar-based abaya brand blending tradition with modernity. Inspired by art, nature, and Arab culture, our designs celebrate individuality through elegant silhouettes, intricate details, and timeless appeal.
Known for floral gradients, refined embroidery, and bold color palettes, Eleganza collaborates with regional artists to create wearable masterpieces. Committed to sustainability, we use eco-friendly fabrics and biodegradable packaging to craft pieces made to last.
More than a brand, Eleganza is a community empowering women to connect, inspire, and uplift. Join us in celebrating culture, creativity, and resilience.
At Eleganza, we believe in the power of creativity and collaboration. That’s why we partner with regional artists to bring fresh, innovative designs to life. This fusion of tradition and modernity ensures that every piece is not only beautiful but also meaningful.
Sustainability is at the heart of our brand. We are committed to using eco-friendly fabrics and biodegradable packaging to minimize our environmental impact. We want our abayas to stand the test of time, just like the traditions that inspire them.
But Eleganza is more than just a fashion brand – it’s a community. A community of women who are strong, resilient, and unafraid to express their individuality. We invite you to join us on this journey, as we celebrate culture, creativity, and the beauty of every woman.